RACAD Techs innovative web-to-print software solution to printers has launched distribution efforts in the UK via Transeo Media
Toronto, May 19, 2011 - Over the last decade, RACAD Tech has been helping print companies like Print Three add real value to their business. The success of RACAD Tech's suite of web-to-print solutions, GoEpower, will now be felt in the UK with the partnership of technology distribution company, Transeo Media.
Transeo Media is a technology distribution company servicing the United Kingdom and Ireland, and offers a dynamic range of innovative software solutions, consultancy and specialist media to the digital print, marketing and photo finishing markets. The business was established in 2007 by Neil Bather and James Gray with one aim: to provide solutions to business owners that engender customer growth, loyalty and, ultimately, volume and profitability. Its core values embody mutual business growth through flexible and robust solutions with a key focus on customer service. Prior to the establishment of Transeo Media, the directors gained extensive industry experience in the pre-sales, sales and technical post-sales deployment of leading graphic arts solutions that has been a contributory factor in the success of the UK print industry today. Their UK head office is located in Newcastle-Upon-Tyne, with satellite offices in the Midlands and the South.
"When we started looking to add to our product portfolio, we already understood the B2B web-to-print market, so we wanted to revisit it, except we could not find the right solution - until we met RACAD Tech" says Bather. "Our commercial and technical teams understand what customers need from a solution and when we asked our technical manager to look at RACAD Tech's GoePower web-to-print software and we were delighted with his report back that it ticked all our boxes from a features angle and offered much more. The GoePower customer benefit is a robust fully featured web-to-print system with an affordable flexible Saas business model."
RACAD Tech has serviced print businesses in Canada, the U.S. and Australia with a proven track record of launching innovative products to new markets. The management team at RACAD Tech is fully confident in moving forward in the UK and Ireland.
"We understand that selling technology goes hand in hand with providing excellent customer technical support." Bather continues. "Over the years, Transeo Media has grown a solid reputation in the market for the ongoing support levels offered. We have both office-based support staff as well as field-based to offer local responsive support. At Transeo Deploying a solution is far more than selling a license, we can offer the full package including business building consultancy to ensure the investment starts on the right track from day one."
RACAD Tech Inc.www.racadtech.com
RACAD Tech, Inc. is committed to creating innovative and user-optimized Web applications for a diverse client base. With industry expertise, cutting edge technology, and proven solutions, RACAD is able to offer innovative software that meets the needs of clients and their customers. RACAD's recent developments include Web-to-print software services for the Graphics and Print industry. Their web-based products are also appropriate and affordable for a variety of other industries and businesses, regardless of their size.
Transeo Mediawww.transeomedia.com
Transeo Media is the leading UK supplier of Cross Media software and have recently added the new web-to-print product GoePower to their portfolio. GoePower is a product from Canadian software company RACAD Tech Inc. and offers print businesses with a rich template solution and a ready-to-go eCommerce site for those printers who want to be trading quickly and lack the resource to build from scratch.
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RACAD Tech Inc wins the Best of the Best award at the 2010 Annual XMPie Users Group Conference in Orlando Florida for their highly personalized variable marketing solution
Toronto - Ontario, October 7, 2010 - Web-to-print specialists, RACAD Tech, Inc. is the proud recipient of the 2010 XMPie "Best of the Best" award for their interactive, direct marketing solution created for client, AlphaGraphics. The personalized variable marketing campaign was designed to collect AlphaGraphics clients' demographic information and promote its print capabilities. This demonstrated how powerful and unique cross-media campaigns are, while conveying how it can benefit a brand positively.
Recipients of the cross-media campaign were sent personalized calendars which directed past and current clients to visit a uniquely personalized website using Racad's technology. Users were to register for a promotional gift and fill out a questionnaire relating to printing habits to be used for future sales efforts. Not only did this cross-media marketing initiative new business for the company, the results gathered via RACAD Tech's software respectively earned a 13.5% response rate, which is the clients most successful direct marketing campaign to date.
The four day conference brought together industry leaders who offer variable data printing and personalized one-to-one direct marketing services and fostered dialogue between XMPie, its partners and the user community. The contest entries were judged on degree of innovation, use of multi-channel communication technology, data integration, business effectiveness and measurement, overall aesthetics and degree of XMPie use.
"Racad is honored to accept the XMPie 'best of the best' award and we are extremely pleased with the success it brought Alphagrahics", said Boaz Willinger, VP of Business Development, RACAD Tech, Inc. "I would also like to thank the creative team at Eden Advertising & Interactive for the designs they produced for both the calendar mailing and the personalized webpage designs. This combined effort truly demonstrates the power of Racad's technology and 1-to-1 direct marketing"
Racad's innovative variable 1-to-1 marketing technology previously powered four winning campaigns which included silver awards for both Direct Mail Marketing and Cross Channel & Digital Marketing at the 2009 National Association for Printing Leadership (NAPL) Marketing Awards.
RACAD Tech, Inc.www.racadtech.com
RACAD Tech, Inc. is committed to creating innovative and user-optimized Web applications for a diverse client base. Racad's development specialties include software services for the Web-to-print industry. Their solutions power some of the most well known brands in the print industry. Racad's Web-to-Print solutions are web-based products hailed for their ease of use, accessibility and affordability. Racad's suite of products covers the spectrum of web to print solutions required for graphic arts and print companies of any size. Their products include: FTP and PDF Print Drivers for printers at www.goprint2.com, www.FTPPrint.com and GoSendEx.com. Easy 1-to-1 Marketing portals are available at www.fingerprintpics.com and www.myvdprint.com, as well as their flagship web to print engine available through www.goepower.com.
XMPiewww.xmpie.com
XMPie, a business-unit of Xerox Corporation, is the leading provider of software for cross-media, variable data one-to-one marketing. Its solutions help businesses create and manage highly-effective cross-media campaigns, leveraging their market and customer information to achieve dramatic returns on their marketing investments.
AlphaGraphics, Inc.www.alphagraphics.com
AlphaGraphics, Inc. plans, produces and manages visual communications for businesses at nearly 300 owner-operated, locally-based business centers worldwide. Headquartered in Salt Lake City, Utah, the AlphaGraphics network leads the industry in sales per location. Backed by state-of-the-art technology, the world's highest quality standards and a global network, the company's trained and experienced team members are committed to delivering creative solutions that allow customers to communicate more confidently and effectively.
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RACAD Tech Inc sells 155 FingerPrintPics licences to Snap Franchising Ltd the largest Print Network in Australia
Toronto - Ontario, September 13, 2010 - RACAD Tech announced the sale of 155 FingerPrintPics licences to Australia's Snap Franchising Ltd. Containing ready-to-go marketing materials, the FingerPrintPics.com marketing portal enables licensees to immediately promote 1-to-1 variable data marketing collateral to their customer base and sell effective ready-made personalized direct marketing solutions to business clients.
As one of the most recognized print service providers in Australia, Snap dominates the market with close to 150 locations in Australia and extend their presence internationally with locations in Asia and Europe.Snap launched Snap Direct, their branded FingerPrintPics marketing portal, at their 2010 conference. Snap Direct, developed by RACAD Tech, offers captivating ready-made 1-to-1 postcards, calendars, invitations and marketing solutions. The solution utilizes image personalization that creates recipient intrigue, thus generating higher response rates than regular marketing pieces. Using RACAD's FingerPrintPics 1-to-1 marketing solution enables every Snap Franchise location to easily compete in the 1-to-1 print market space. In addition, the FingerPrintPics solution reduces creative and programming costs, thus enabling the Snap owners to market this new service to their customers immediately, with ease and minimal set-up costs.
Boaz Willinger, VP of Business Development for RACAD Tech, Inc. attended the Snap Conference in Australia to demonstrate and launch Snap Direct. "Snap is a very innovative and progressive print franchise organization. They are truly leaders in their market. It was amazing to meet with franchise owners who understand the importance of leading the way with new technologies such as the FingerPrintPics 1-to-1 marketing solution. So far the feedback from Snap has been overwhelmingly positive. Many centres began using the product the very next day. We look forward to seeing how Snap's clients respond to Snap Direct," said Willinger.
"Doing business with Racad has been a great experience. The product is excellent and the service and professionalism from Racad has been outstanding." said Lidia D'Opera, Group Manager-Marketing, Snap. "I am certain that Snap Direct will give us the leading edge we continually strive for in the print industry and will bring new revenue to our franchisees."
RACAD Tech Inc.www.racadtech.com
RACAD Tech, Inc. is committed to creating innovative and user-optimized Web applications for a diverse client base. Racad's development specialties include software services for the Web-to-print industry. Their solutions powers some of the most well known brands in the print industry. Racad's Web-to-Print solutions are web-based products hailed for their ease of use, accessibility and affordability. Racad's suite of products covers the spectrum of web to print solutions required for graphic arts and print companies of any size. Their products include: FTP and PDF Print Drivers for printers at www.goprint2.com, www.FTPPrint.com and GoSendEx.com. Easy 1-to-1 Marketing portal are available at www.fingerprintpics.com and www.myvdprint.com, as well as their flagship web to print engine available through www.goepower.com.
Snapwww.snap.com.au
Snap is at the forefront of industry trends and introduces new technology to improve turnaround times and print quality. Snap is Australia's largest printing services franchise network. Australian owned, Snap has 147 centres in Australia and a further 36 in China, Ireland and New Zealand. It employs more than 1,000 people across Australia and was recently named joint winner of the Insync Surveys Advocacy Award and runner up in the Best Employer (Small, 25-50 employees in WA) category.
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Racad Tech, Inc. announces the release of FingerPrintPics.com - a new 1-to-1 Marketing Portal that allows for the creation of uniquely personalized print products
Toronto - Ontario, April 20, 2009 - RACAD Tech, Inc. a leading provider of Internet based solutions, announced today that it has released a new 1-to1 marketing portal called FingerPrintPics.com that allows for the creation of uniquely personalized print materials. This marketing portal allows printers, advertising agencies, marketing companies and corporate America to create personalized marketing collateral and print pieces that have proven to increase response rates, and thus gain greater Return on Investment on marketing dollars spent.
Fingerprintpics.com contains over 500 unique customizable images that are already designed into tasteful and useful marketing postcards, personalized calendars, and specialty products such as greeting cards and invitations. Upon signing up, Licensees of FingerPrintPics get their own branded online image gallery where their clients are able to select from a large variety of categorized print images. With the simple click of a mouse, customers can upload and merge a database and logo into the system that will automatically provide them with ready-to-print personalized PDFs of their selected print pieces.
In addition, the FingerPrintPics.com marketing portal contains ready-to-go marketing collateral for the licensees, enabling them to immediately promote their new value added service to their customer base.
"With the increasing challenges and obstacles taking place in the telemarketing industry as well as in our over advertised world, RACAD Tech has developed a 1-to-1 marketing portal that can help companies generate much needed revenue," says Reuben Ben Quesus, President of RACAD Tech, Inc. "We have therefore eliminated the need and heavy expense of designers, programmers and ad agencies to create comparable marketing and creative pieces available through the FingerPrintPics marketing portal."
With over 500 unique images, FingerPrintPics.com has the largest customizable image gallery in the industry. RACAD Tech, Inc. plans to double its selection of images to over 1,000 pieces by the end of 2009.
FingerPrintPics.www.fingerprintpics.com
RACAD Tech, Inc. is committed to creating innovative and user-optimized Web applications for a diverse client base. With our industry expertise, cutting edge technology, and proven solutions we are able to offer innovative software that meet the needs of our clients and their customers. Our recent developments include software services for the Web-to-print industry. Our Web-based products are also appropriate and affordable for a variety of other industries and businesses, regardless of their size.
RACAD Tech Inc.www.racadtech.com
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Racad Tech, Inc. announces the release of GoSendExpress.com - an affordable file transfer solution for multiple industries.
Toronto, November 24, 2008 - RACAD Tech, Inc. a leading provider of Internet based solutions, announced today that it has released the GoSendExpress.com file transfer tool, a software that enables businesses and individuals to send and receive digital files without file size limitation. This Web application will benefit graphic artists, printers, publishers, photographers, film editors and advertising agencies that are seeking a file transfer solution for extremely large files.
"It's a perfect tool for submitting photo files, PowerPoint presentations, video files, large documents or any type of file in its native application," said Reuben Ben Quesus, President and CEO of RACAD Tech, Inc. "Whether you're a corporation, business or an individual, GoSendExpress.com will enable you to send and receive files securely without having to rely on FTP servers, overnight couriers or email attachments."
GoSendExpress.com allows companies to maintain their corporate identity by offering a customizable file upload interface/Web site, so that it is easy to recognize and familiar to its customers'. The GoSendExpress.com file transfer solution is easy to use, quick to install, and is currently offered as a free service.
Mr. Ben Quesus added that, "with GoSendExpress.com, interrupted files will no longer be problematic as they will continue to resume transferring from point of interruption. The GoSendExpress.com file transfer solution includes the capability to convert files into PDF via the Internet."
RACAD Tech Inc.www.racadtech.com
RACAD Tech, Inc. is committed to creating innovative and user-optimized Web applications for a diverse client base. Recent developments include software services for the Web-to-Print industry with their highly popular and affordable File Transfer system for printers and graphic artists which can be seen at www.goprint2.com.
Cautionary Statement under "Safe Harbor" provisions of the Private Securities Litigation Reform Act of 1995: Statements made in this fact sheet may contain information about the Company's future business prospects. These statements may be considered "forward looking" and are subject to risks and uncertainties that could cause actual results that differ materially from those set forth or implied by such forward looking statements.
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